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SnowSEO comes with a suite of SEO tools that complement your main analytics, planning, and execution workflows. Open them from Tools → SEO Tools in the dashboard sidebar, then pick a tool from the directory.
Tools like domain rating and backlink checking cost no credits. They are included with your plan, within the daily limits below.

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Available SEO Tools

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Domain Rating Checker

Check the authority of any domain with SnowSEO’s Domain Rating (DR) metric. Enter a URL and see its domain rating and how it compares to other sites. How to use: Open Domain Rating Checker, enter the domain, and click Check Rating. Use cases:
  • Evaluate potential link-building prospects
  • Compare your domain authority against competitors
  • Vet guest posting opportunities before investing time
Analyze the backlink profile of any website: who links to a domain, the quality of those links, anchor text, and the most linked-to pages. How to use: Open Backlink Checker, enter a domain URL, and click Check Backlinks. Use cases:
  • Study competitor backlink strategies
  • Find link-building opportunities from competitor backlinks
  • Audit your own backlink profile for low-quality links

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XML Sitemap Generator

Generate a standards-compliant sitemap.xml for your website. A sitemap helps search engines discover and index your important pages. How to use: Open XML Sitemap Generator, enter your website URL, set your preferences, and click Generate.

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Sitemap Finder & Checker

Find the sitemaps on any website and see their URL counts, so you can confirm your sitemap exists and covers the pages you expect. How to use: Open Sitemap Finder & Checker, enter a site URL, and click Find Sitemaps.

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Sitemap Validator

Validate the structure of an XML sitemap and get a score. The validator is a deeper check than the Sitemap Finder & Checker. How to use: Open Sitemap Validator, enter your sitemap URL (for example https://yoursite.com/sitemap.xml), and click Validate Sitemap. The validator checks:
  • XML formatting compliance
  • URL limits and file size restrictions
  • Proper use of <lastmod>, <changefreq>, and <priority> tags
  • Broken or unreachable URLs within the sitemap

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Meta Title Generator

Generate SEO-optimized meta titles for a page. Provide your topic or keyword and get title suggestions that balance click-through rate with keyword relevance. How to use: Open Meta Title Generator, fill in the form, and click Generate.

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Meta Description Generator

Create meta descriptions that improve click-through rates from search results, optimized for length, keyword inclusion, and engagement. How to use: Open Meta Description Generator, fill in the form, and click Generate.

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Image Alt Tag Generator

Generate descriptive alt text for your images to improve SEO and accessibility. How to use: Open Image Alt Tag Generator, add your image details, and click Generate.

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JSON-LD Generator

Generate Schema.org structured data (JSON-LD) from a URL or from your content. The tool detects the right schema type for you. Structured data helps with rich results and with being cited in AI search. How to use: Open JSON-LD Generator, provide a URL or content, and click Generate.

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E-E-A-T Analysis

Analyze how well a page shows Experience, Expertise, Authoritativeness, and Trustworthiness, plus how ready it is for AI-powered search. Results include an overall score, an E-E-A-T radar chart, a technical audit, and suggestions. How to use: Open E-E-A-T Analysis, enter a page URL, and click Analyze GEO.
For a full-site GEO report, run the GEO Audit under On-Page SEO in the sidebar.

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LLMs.txt Generator

Generate a llms.txt file for your website, a convention that helps large language models understand and cite your content. How to use: Open LLMs.txt Generator, enter your website URL, and click Generate.

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AI Readiness Test

Test how ready your website is for AI-powered search. You get a score with specific recommendations on AI crawler access, content structure, structured data, and trust signals. How to use: Open AI Readiness Test, enter your website URL, and run the test.

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AI Content Detector

Check whether a piece of text looks AI-generated and get a clear detection score. How to use: Open AI Content Detector, paste your text or provide the content, and run the detection.

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Readability Checker

Analyze how readable your content is with standard readability metrics. Easy-to-read content keeps visitors engaged longer. How to use: Open Readability Checker, enter a URL or paste your text, and click Analyze Readability. The report includes:
  • Flesch-Kincaid Grade Level - US school grade needed to understand your content
  • Flesch Reading Ease - score from 0 (very difficult) to 100 (very easy)
  • Sentence length and word complexity breakdowns
  • AI rewrite suggestions to simplify hard passages
Aim for a Flesch-Kincaid Grade Level of 8-10 for most web content.

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Copywriting Generator

Improve your existing website copy with AI-powered suggestions that account for search intent. How to use: Open Copywriting Generator, add your content, and click Analyse Content. You can then re-roll individual sentences you want to change.

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Article Summarizer

Summarize any article or webpage into concise key takeaways. Useful for competitor research and TL;DR summaries. How to use: Open Article Summarizer, paste the article URL or text, and click Summarize.

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Where are Page Speed and SEO Audit?

Those live in the main sidebar, not in this directory. Use On-Page SEO → PageSpeed Audit to test Core Web Vitals and On-Page SEO → SEO Audit to crawl and audit your site.

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Frequently Asked Questions

Yes. They cost no AI credits. On a paid plan, each tool has a daily limit per person: 10 runs per day for non-AI tools (Domain Rating, Backlink Checker, the sitemap tools, Readability analysis) and 5 runs per day for AI tools (such as the generators, E-E-A-T Analysis, AI Readiness, and AI Content Detector).
Yes, in a limited way. The tools are also available on the public SnowSEO website under Free Tools. Visitors who aren’t signed in get 2 runs per tool per year, and signed-in users without a paid plan get 5 to 10 runs per tool per year. A paid plan raises this to the daily limits above.
Most tools work for any publicly accessible URL, so you can analyze competitors, prospect sites, or your own pages.
The message tells you how long until your limit resets. Daily limits reset after 24 hours.