Free GEO Analysis Tool

GEO is the practice of optimizing your content to appear in AI-generated responses from ChatGPT, Claude, Perplexity AI, Google Gemini, and Microsoft Copilot. While traditional SEO focuses on ranking in search results, GEO focuses on being cited when AI systems generate answers.

Enter your URL and SnowSEO evaluates your site's AI readiness across technical, content, and authority factors. You receive a GEO score plus specific recommendations for improving citation likelihood in AI-generated responses.

We examine content structure to determine if formatting makes information easy for AI to extract. Authority signals assess expertise factors AI uses to weight source credibility. Factual density measures whether content contains specific, quotable information.

We also check for llms.txt implementation and current brand mentions across major AI platforms.

SEO targets keyword matching and backlinks for ranking in a list of blue links. GEO targets being selected as a source when AI generates answers, often without showing any links.

SEO and GEO are highly complementary. Strong SEO builds authority signals that make AI more likely to cite you.

AI systems prefer sources demonstrating expertise clearly: specific credentials, comprehensive depth, original data, recent updates, and structural clarity making key points extractable. Domain authority matters. Having an llms.txt file explicitly communicates your site's purpose.

Yes. It's an emerging standard specifically designed to help AI understand your site. While not universally required yet, early adoption positions you ahead as the standard gains traction. Our LLMs.txt Generator can create this file automatically.

ChatGPT and OpenAI products. Perplexity AI explicitly cites sources. Claude references authoritative content. Google Gemini and Search Generative Experience. Microsoft Copilot. Industry-specific AI tools. Even voice assistants increasingly use LLM-powered responses.

Structure content for extractability. Include specific data and statistics. Use clear question-answer formats. Provide comprehensive topic coverage with definitive statements.

Add author credentials. Implement structured data. Update content regularly.

No. Traditional search remains the primary traffic source. GEO adds a complementary layer. Strong SEO builds authority signals that make GEO more effective. Invest in both.

Directly test by querying AI tools about your expertise areas. Monitor referral traffic from AI platforms. Our GEO Analysis provides citation-worthiness scores. Track brand mentions across the web.

Absolutely. AI usage is growing rapidly. Being established as authoritative now builds compounding benefits. The optimization work largely overlaps with good SEO practice, so investment isn't wasted. Early optimization is easier than catching up later.

B2B services benefit because buyers use AI for vendor research. Healthcare sees AI handling health questions. Legal and financial services attract AI queries seeking advice. SaaS and technology benefit from technical questions routed to AI. E-commerce gains from product recommendation queries.

Experience, Expertise, Authoritativeness, Trustworthiness. Factors Google uses that AI systems similarly weight when selecting sources. Strengthening these signals improves both SEO rankings and AI citation likelihood.

AI systems prefer current information, particularly for time-sensitive topics. Freshness signals include visible update dates, recent statistics, and current references. For evergreen topics, freshness matters less.

Include specific data: percentages, metrics, dates. Structure content with direct Q&A sections. Cover topics comprehensively. Include expert author attribution. Make key information extractable rather than buried in narrative.

AI weights authority signals: domain reputation, author credentials, recency, specificity, corroboration. Well-established sites with strong backlinks generally win conflicts. Ensure your content is authoritative, recently updated, and well-attributed.

Risk isn't immediate catastrophe but gradual erosion. Each year AI handles more queries. Sites not positioned as authoritative sources lose share. Competitors who optimize capture questions your audience used to bring to you.