> ## Documentation Index
> Fetch the complete documentation index at: https://snowseo.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# RSS Feed

> Every public brand feed is automatically available as an RSS feed — no setup required. If it's public, the RSS is already there.

SnowSEO turns your public article feed into a standards-compliant **RSS 2.0 feed** automatically. Readers, news aggregators, email digest tools, and AI crawlers can subscribe to it and get your latest published articles delivered to them.

## Your feed URL

Your RSS feed lives at your **Brand Feed Slug** with `/rss.xml` on the end:

```
https://api.snowseo.com/v3/feed/{your-feed-slug}/rss.xml
```

For example, a brand with the feed slug `snowseo-com` has the feed:

```
https://api.snowseo.com/v3/feed/snowseo-com/rss.xml
```

Your feed slug is set in **Brand Book → About → Brand Feed Slug** — the same slug that powers your public feed page at `/feed/{your-feed-slug}`. See [Brands & Account Settings](/docs/user-guide/others/brands) to set or change it.

<Tip>
  You don't have to hand out this URL manually. Your public feed page advertises the RSS feed in its page metadata, so browsers and feed readers **auto-discover** it when someone points them at your feed page.
</Tip>

## What's in the feed

Each feed contains your brand's **public** articles, newest first:

* **Only public articles** — drafts, scheduled posts, and team-only articles are never included.
* **Full article content** — each item carries the complete article as HTML, so readers can show the whole post without visiting your site.
* **The most recent 50 articles** — older posts roll off the feed as you publish new ones.
* **Per-article details** — title, link back to the article on your feed, author, publish date, and featured image.

## How it stays up to date

The feed is generated **live from your content every time it's requested** — there's no cached file to rebuild and no manual refresh step.

<Steps>
  <Step title="You publish or make an article public">
    The article immediately becomes part of your public feed.
  </Step>

  <Step title="Your RSS feed reflects it on the next request">
    Because the feed is built on demand, the new article is already there — no regeneration needed.
  </Step>

  <Step title="Subscribers' readers pick it up on their next poll">
    Feed readers automatically re-check your feed on their own schedule (typically every 15–60 minutes) and show the new article to their users.
  </Step>
</Steps>

RSS is a **pull** format: nothing is streamed in real time. Subscribers' apps do the polling for them, so once someone subscribes they never have to fetch anything by hand.

## Controlling what appears

You control your RSS feed entirely through the **public toggle on each article** — the same control that adds an article to your public feed:

* **Make an article public** → it appears in your feed page **and** your RSS feed.
* **Keep it private or as a draft** → it stays out of both.

There's nothing RSS-specific to manage. Curate your public feed and your RSS feed follows automatically. See [Content](/docs/user-guide/execution/content) for how to publish and manage articles.

## FAQs

<AccordionGroup>
  <Accordion title="Do I need to enable RSS anywhere?">
    No. As soon as your brand has a feed slug and at least one public article, your RSS feed is live at `…/feed/{your-feed-slug}/rss.xml`.
  </Accordion>

  <Accordion title="How do I keep an article out of my RSS feed?">
    Make it private (or leave it as a draft). The RSS feed mirrors your public feed exactly, so anything that isn't public on your feed is never in the RSS feed.
  </Accordion>

  <Accordion title="How quickly does the feed update after I publish?">
    Instantly on our side — the feed is rebuilt from your live content on every request. The only delay subscribers see is their own reader's polling interval, which is normal for all RSS feeds.
  </Accordion>

  <Accordion title="Does the feed include the full article or just a summary?">
    The full article, as HTML. Subscribers can read the complete post inside their feed reader.
  </Accordion>

  <Accordion title="What if I haven't set a feed slug?">
    Set one in **Brand Book → About → Brand Feed Slug**. Without a feed slug there's no public feed (and therefore no RSS feed) for that brand.
  </Accordion>
</AccordionGroup>